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What are the benefits of buying bridal online?

May 15, 2020


One of the biggest questions we get asked is “What are the benefits of buying bridal online?” 


The main reason brides shop with us is because they are limited on time and therefore, don’t have time to wait for an available appointment slot or for the standard ordering times required for custom made designs. Also, our brides often prefer to try things on in the comfort of their own homes and don't always feel comfortable trying on in a traditional bridal store environment. In addition to this, being able to try a style on in your own size rather than a sample size gives brides a true representation of their big day look. 

Often the location is also a big factor for buying bridal online. Not everyone has a bridal store or selection of bridal boutiques near them to pick our their dream dress. Buying bridal online allows everyone the same opportunity to find that special style.

The modern designs of our styles here at Rowley Hesselballe London are also perfect for brides searching for a versatile look, maybe you want to wear it for a rehearsal dinner or for the evening part of your Big Day, we have styles to suit all the different parts of your celebrations. Our styling also allows for brides to wear their style again at a future event,  a great way to make sure that your dress doesn't just collect dust once your big day is over!

Finally, you want a modern luxury design at an affordable price….. 



The good news is we have made it as simple as possible. We offer standard sizing in an XS to XL and you can use our international size converter to check what size you would need based on your usual size. 

And to make it even easier we have a fit assistant calculator which based on 3 sets of measurements will recommend what size you should purchase. 

Easy. Peasy. 



We know how important it is for your dress or jumpsuit to fit perfectly for your big day so we designed our styles with the ease of alteration in mind. On styles with multiple straps, we have hidden poppers with additional strap length hidden inside for easy adjustment, and on our jumpsuits, we have made them with additional length to ensure you can get that perfect length with your chosen fabulous wedding shoe. 

For small adjustments to the waist or sleeve, these are all easily altered at an experienced tailor.



No problem. 

We ask that you follow our ‘try on at home’ guide included in your purchase and ensure that you take care when trying on and if you return it back to us within 15 days in its original condition we will offer a full refund.*

*Refunds only available within the UK, Europe, Turkey, and the USA.